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digital marketing  ·  SEO  ·  website design

How to analyze your website’s SEO health?

hypexadmin
December 3, 2021

Search engine optimization has become one of the most important aspects of a business promotion whether you are an ecommerce business, a service provider, or just own a blog. If you are not implementing SEO services in Melbourne, your business might lack appropriate amount of traffic which can bring loss of revenue. Have you ever thought to analyze your website design? Do you know how to check your site’s SEO health? Don’t get concerned, if you don’t know how to do it all Hypex Melbourne can help you understand the procedure and understand the major aspects to consider while checking the SEO health of a website.

Review the traffic

SEO is majorly about traffic generation and high search rankings. It is therefore important to evaluate the traffic you are receiving and the source from which it is coming. If you feel that the amount of traffic coming to your website is low, you need to take some measures to improve the performance and make more revenue.

Analyze the backlink profile

Backlinks are very significant for your website performance and to check the site’s SEO health. You must understand the quantity and quality of backlinks your site have gained and what backlinks are bringing traffic to your site. Backlink profile will tell you all details about your backlinks and will also tell if the source from which the backlink is coming is valid or not.

Page loading speed

Page loading speed for any website is a major aspect that effects the productivity and performance of your website. If you are working on the optimization of your website, always make sure to optimize the page loading speed as if your website is taking longer than usual to get load, your visitors might get bored and jump off to your competitor’s site leaving you in downfall.

Broken links and errors

There are many elements that can damage your business reputation just because they are causing discrepancies in accessing website. When you work on the health of your website, you will find several errors related like broken links. Well, you need to understand that such issues are enemies of your site growth and you must work to abolish such concerns.

Duplicate Content

There is no need of duplicate content in a website as it can only lead to the downfall your website’s search rankings. Content is quite important for every website but it can bring the negative side of your business by dropping your position in the search engine.

Professional SEO audit is important

If you think the above mentioned tips still doesn’t explain you what you need to do with your website, you need the help of an expert SEO and custom web design agency in Melbourne, one that


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